Branding

Do you use Sticky's logo or its colours for a poster, presentation or other material? Below you will find everything you need: logos, colours, typography and the requirements for posters.

Logos

Every logo has its own use: from merchandise and mail signatures to posters and external promotion. Click on a variant to download it.

Head logo

Mostly used for Sticky merchandise and signatures in mails.

Compact logo

Used for certain merchandise and activity posters.

Full logo

Reserved for external purposes such as companies and the university.

Colours

Sticky has orange as the official association colour, however this not always used. It is recommended to not always use just one colour in promotional materials for Sticky, instead use multiple colours that look well together. For this you can use websites such as Coolors and the Adobe Color Wheel.

Board colourHEX: #FA6B20RGB: 250, 107, 32CMYK: 0, 57, 87, 2

Typography

To save the poster from looking crowded, it is recommended to use at most one or two fonts in posters. The font families 'serif' and 'sans-serif' are mostly used, but there is always freedom to use other fonts.

Poster specifications

Activity posters

Posters for activities should always include the name of the activity, its date, location, committee logo and the Sticky logo. The format of the date has no official requirement but it is advised to use the DD-MM(m), DD-MM-YY, DD-MM-YYYY formats. We strongly discourage the use of the American date format, since it can cause confusion as to which month the activity takes place.

External posters

The posters for external or education related activities sometimes have extra requirements: for example, instead of the committee logo, the company's logo should be on the poster.